Hi, I’m Mickey Gast. I’m a content writer based in the Netherlands via Pittsburgh, Pennsylvania.
I work with startups that need conversational writing and a clear way to deliver their message. Together, we uncover the best ways to turn readers into fans and turn fans into long-term customers.
My clients run businesses such as
- An EdTech startup on a mission to deliver microlearning nuggets of wisdom to self-improvement junkies.
- A female-founded startup (later acquired by a large career website) building a platform to help millennial women navigate key life stages.
- A consultancy that applies behavioral economics principles to product and service design.
- A non-profit that promotes research-based financial literacy.
- A design studio with a focus on sustainability and helping local artisans.
Together, we’ve reached tangible goals
- Created online courses that reached over 8000 subscribers.
- Communicated clear and concise advice that empowered readers to make better financial decisions.
- Climbed our way to the first page of Google with sound and reliable blog posts for small business owners.
- Positioned the startup founder as a thought leader in his field.
- Turned “academese” (stiff academic language) into crystal-clear writing that attracts high-paying clients.
- Encouraged hundreds of thousands of readers to make smarter choices for their health, wealth and career.
Don’t just take my word for it
Mickey is a superb writer and one of the best freelancers we worked with. She is talented, smart and passionate. She takes directions and feedback and goes above and beyond what is asked of her. Our blog’s quality and reach needed to be improved, and Mickey’s brilliant ideas and feedback, writing abilities, and passion around the topic of houseplants integrated perfectly within our brand. Her engaging, fun, and well-written content is making a huge difference for our website to stand out from the rest and attract more and more readers every day. She has been the perfect fit for the type of content we were looking for, and our wish is to keep working with her for a long time.
Silvia Frattali
Digital Communication Manager at Pilea.com
Mickey was in charge of all our weekly newsletters, content and conversion-wise. She wrote more than 20 bite-sized courses for our platform under her own name helping us provide top-notch content to our tens of thousands of students for two and a half years. Despite running a course platform, our staff was rather tech-oriented. Having someone like Mickey working close to me and the team helped us split our focus between product and content – two aspects of our service that were equally important.
Niklas Laninge
Founder and CEO, Daily Bits Of
Mickey has been a huge asset to my team from 2015 until 2019. Her role grew from Facebook group moderator to running the content side of our website, including writing original long-form blog posts of 5k+ words! She coordinated with contributors, profiled successful students of ours and helped us implement our SEO strategy which has paid off in spades. Highly recommend working with Mickey!
Gina Horkey
Founder of Fully Booked VA
Mickey has been a joy to work with from day one and I hope to continue to work with her for many years to come. Her niche knowledge is extraordinary, her articles are interesting, informative and entertaining. She also goes above and beyond by populating her articles with high quality images and she is always coming up with new article ideas I’d never have thought of myself.
James Penn
Founder and Publisher at Rural Sprout and Blooming Backyard
I just finished editing your piece. It’s excellent! You make my job easy. Thank you.
You write conversationally, and as an editor and writer, I can’t tell you how great that is in this industry. It’s something that’s so hard to teach freelancers. So many ‘sound’ as though they’re writing a book report for school. But the ability to write as we speak in a manner that flows is rare. I feel like you either have it, or you don’t, and you have it! Keep up the great work.
Tracey Besemer
Editor at Rural Sprout
Mickey is very dedicated and open about her work. She is reliable and works efficiently with her clients. Before she gets started, she digs deeper in the organization’s voice and values in order to get a better understanding of who we are and how we want to be presented to our target group. Unlike her other projects, this city marketing one was completely different, and I must say that Mickey adapts well to the needs of her clients. We’re on our third project working with Mickey now and I would definitely recommend her.
Carmen Rasmusen
Events & Community Manager at Breda Internationals and Breda Business